Be yourself

WHO WE ARE

nubia aims to bring high-end innovative smartphones to adventurous users who want to pursue new experiences

COMPANY

Founded in October 2012, nubia has been delivering amazing consumer experience through innovative products around the world. Aiming to help individuals to "Be Yourself" nubia aspries to elevate lifestyles by encouraging users to chase their dreams and pursue new passions.

GLOBAL OPERATIONS

Headquartered in China, nubia now has operations around the world including North America, South America, Europe, Russia, Southeast Asia and India. The brand is well known for its innovative interaction features and professional photography functions.

TECHNOLOGICAL INNOVATION FOCUSED

Today, nubia is redefining the meaing to this name which reflects the evolutionary leap from the ancient civilization to modern technological advancement.

WHAT WE DO?

Unique and innovative technology

nubia is committed to provide unique and innovative technology, products and services to consumers who crave the joy of adventures and discoveries. Ushering a new era for user interaction, nubia introduced the world’s first bezel-less design, FiT (Frame interactive Technology) and TiO (Three-in-One) fingerprint recognition feature.

Professional mobile photography

Specializing in professional mobile photography, nubia offers consumers highly advanced DSLR camera functions. Now, anyone is capable of shooting high quality photographs of light paintings, star trails and time lapses with nubia smartphones.

BRAND VISION

nubia is passionate about inspiring the world, by delivering innovative technology, products and services. With the endless pursuit for innovation, nubia has produced a wide range of smartphones with cutting edge designs and technologies that have continued to push boundaries and elevate the way we live.

By continually releasing new designs and features, nubia will provide a wholly-enhanced user experience for consumers to live richer and more vibrant lives.